Blog — marketing

September 2017 brought chaos to many with a barrage of hurricanes. I, for one, cooked off a tuna can stove for a week. During this uproar, we quietly lost legendary monster artist Basil Gogos. Halloween is my favorite holiday, and to celebrate I decided to write a blog in tribute to this great creative soul. If you were a child of the '60s and '70s, chances are you devoured the magazine “Monsters of Filmland”. It was here that many fell in love with the vibrant and stylish work of Gogos. Not only do I love the spooky nature of his...

When companies lose money, accountants use the term “in the red” to describe the negative sums. “In the red” comes from the color of ink that they use in their ledgers. Black Friday is thus named because it is when the ink turns from red to black. In honor of Black Friday, here's a look at how designers use black in marketing, fashion and fine art.